The Moo Country Boutique Story

Moo Country is a unique boutique that blends Western style with modern glam, offering one-of-a-kind fashion pieces that capture the essence of the American West. Founded by Dawn Ann Ritter, a former model and actress with deep Montana roots, Moo Country has expanded from its original Montana location in Red Lodge to Bozeman and a second store in Leiper's Fork, Tennessee.The boutiques feature a curated selection of custom boots, hats, jewelry, and artisan-made home goods, reflecting Dawn Ann’s passion for high-end, Western-inspired designs. Many of the pieces in the store are her own creations, while others are sourced from artisans she partners with, making each item truly special.Whether you're drawn to the gritty style of Montana cowboys or the rhinestone-studded allure of Nashville’s music scene, Moo Country has something for every modern cowgirl. The stores are a celebration of Western glam, blending tradition with contemporary flair, with the motto "How the West is Worn" shaping the brand’s ethos.For customers seeking something more personalized, Moo Country offers private and virtual shopping appointments to ensure a bespoke experience. The boutiques also play a role in the community, with Dawn Ann involved in volunteer work, including her efforts with Operation Light Shine, a nonprofit combating human trafficking​.